on-air · ai character format

meet mr. byte

A character your audience actually watches. Not a sponsor read. Not another AI demo. A short-form universe brands can step inside — built for the way people scroll now.

3.7M
views in the first
27 days · across feeds
/01showcasescenes from the feed

Same character. Different worlds.

Mr. Byte holds together across formats — a tech explainer, a surreal chase, a product moment, a punchline. The character is the constant; everything else flexes around the brief.

feral Mr. Byte in a surreal chase scene
feral. fast. unhinged.
funny Mr. Byte with the cat
funny. weirdly tender.
loud Mr. Byte with a futuristic crew
loud. communal. on-brand.
vivid Mr. Byte inside a product machine scene
vivid. branded. in-character.
deadpan Mr. Byte in a futuristic street scene
deadpan. direct. very online.
glitchy Mr. Byte close-up
glitchy. recognisable. bookable.
/02brand modefour ways in

Four ways to work with Mr. Byte.

Start with the character if you want attention. Go broader if you need AIST as the production engine behind your campaign.

01

Integration

Your product shows up inside an existing Mr. Byte episode — written into the bit, not bolted on. Lowest lift, fastest turnaround.

2–3 wks · single episode · platform-ready cuts
02

Custom episode

A dedicated episode built around your product, feature or campaign idea. Hook, story, payoff — all designed for the thing you're launching.

4–6 wks · concept → final cut · usage rights included
03

Your own format

Want a Mr. Byte–style character of your own? We design and produce a recurring AI video format under your brand.

retainer · format design + monthly drops
04

AI production

Already have a concept or campaign? Use AIST as the production partner for short-form AI video, VFX and social assets.

service · brief → production → platform-ready cuts
/03under the hoodai production stack
cam · 02 take · 14 render · ok ƒ 2.0 · 35mm Mr. Byte production still

Built like a studio, moves like a feed.

An AI-native production pipeline — concept, art direction, generation, animation, edit, captions — run by a small team that ships fast and keeps the character intact across every cut.

/01
Built for the first 2 seconds. Hooks, pacing and visual punch designed for short-form, not repurposed from long-form.
/02
One brief, full pipeline. Script, art direction, generation, edit, sound, platform delivery — handled in one team or plugged into yours.
/03
A format, not a one-off. Episodes compound. One campaign becomes an ongoing character-led series your audience comes back for.
/04schedulebrief → broadcast

Four slots. One signal.

00:00 day 0
Send the brief.
Product, audience, goal, references, what's off-limits. A page is enough — we'll ask for the rest.
CH·01
+48h day 2
We pitch back.
A short treatment with hook, story beats and platform plan — written for your product, not template-padded.
CH·02
+02w weeks 1–2
Production.
AI visual pipeline, animation, edit, sound, captions, platform-ready exports. You see cuts as they happen.
CH·03
live launch + iter
Ship, watch, iterate.
Performance feedback shapes the next episode. The format gets sharper every drop.
CH·04
/05 tune inbrief us

Got a product, a launch, or a story nobody's watching yet?

Send a one-pager. We come back inside 48 hours with the best way to plug into Mr. Byte — or design a brand-new AI video format under your name.

Brief us